And the fact that delivery is always done within 2 days, and the fact that within those two days, for an item to get you, you’re not paying any extra. Now, I know what you’re thinking, if I’m paying $80 a year, which by the way honey credibly reasonable and valuable deal, you should not be thinking about getting things in terms of free. Free, does not apply, you may be saying. See, this is where I disagree. I think if you use Prime video streaming service rather than paying for Netflix, and if you utilize the unlimited amount of storage face that Amazon Prime Canada provides, and if you make enough orders in which you never have to pay for shipping, and if you take advantage of the deals that Amazon Prime lays out for you, I think that that $80 a year, or less than $7 a month, we’ll end up coming back and meeting in the middle, and then even surpassing the membership fee, and ending up providing you in extreme amount of value. And beyond that, this may be harder to argue, but time is money, and Amazon Prime membership, and shopping on Amazon in general, absolutely strips a lot of the time away from the process of shopping. If it’s a Tuesday or a Wednesday, and you remember that it’s your parents birthday or anniversary or something on the weekend, you can order a gift by browsing online, and it will be there well in time for the get-together. Isn’t that just one of those amazing things?